The Marriage of Aiswarya Rai and Abhishekh Bachan

We all knew about the marriage of Abhishekh and Aiswarya through all media .The thing here I am going to tell is "Why the media had given so much popularity for this." Some news channels had given this as there big story. Why it is so. What's the purpose of this? This means that we should think about the quality of our Medias.